This was a ​concept shop design.  We started with research and understanding of the brand, Mi-Tu means the lady would express herself in two folds, one of her self and the other her image in front of others, that is the beauty combines inner confidence and appearance. 

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As a Concept Shop, We designed an urban closet setting to provide new experiences for ladies.  Through light box graphics and mannequin displays, customers imagined themselves wearing the same clothing walking in urban context.